Personalise by use case
Split your ad and organic traffic by the outcome each visitor came for, then lead the hero, the proof and the CTA with that use case. The writer, the developer and the team each land where they meant to.
B2C digital products
Every ad sells a different use case. Your site should too.
You run ads to writers, students, developers and whole teams, then send them all to the same landing. Farcasts leads each visitor with the use case they clicked for, and keeps the funnel sharpening as your traffic scales.
PersonalisationExperimentation
Landing forWriters
Draft, edit, and ship in one place.
yourapp.com/for/writing
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For writers
Draft, edit, and ship in one place.
Outlines, notes and final drafts, no more scattered docs.
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Templates
Version history
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Your product solves ten problems for ten people. Your landing page picks one and hopes.
01Signals we read
We know which use case they came for before they scroll
- 01
The ad they clicked
You run a dozen creatives, each promising a different outcome. The landing leads with the one that visitor was sold on, not a generic pitch.
- 02
What they searched
The keyword is the job they're hiring your product for. Someone searching a workflow meets a page about that workflow, not your feature list.
- 03
Where they came from
A review, a comparison, a community thread. Each source implies a different question, and the page answers that one first.
- 04
New or returning
A first look and a ready-to-sign-up return need different pages. One gets the pitch, the other gets out of the way.
02What you get
Every visitor lands on their use case, and the page keeps getting sharper
Optimise at your volume
Your general landing and signup keep testing themselves against live visitors, so they get sharper every week.
Selling to teams too?
We build for your team and enterprise buyers as well, each landing on a page made for how they buy.
You already pay for every click. Give each one the landing it was promised.