One place to read the signals your visitors send, approve every asset before it goes live, watch each variant perform in real time, and steer it all on the fly.
Results land in a spreadsheet long after the moment passed. By the time you read them the traffic you were learning from is gone, and the decision is already stale.
Dashboards show clicks and bounce, not intent. You are left guessing what each visitor actually wanted, and guessing does not scale.
Copy and creative get signed off over email, Slack and screenshots. There is no single place to see what is live, what is pending, and what you already approved.
When a variant is winning or tanking you want a lever. Instead you file a ticket and wait, while the underperformer keeps taking real traffic.
It reads everything each visitor carries, the ad they clicked, where they came from, their location, whether they are new or returning, even the AI that referred them, not just a search keyword. From that it surfaces the real intent behind the traffic, so you learn what to build next.
Copy, imagery and layouts wait for your sign-off before they ever reach a visitor. You see exactly what is live, what is queued, and nothing off-brand ever ships.
Conversion, revenue per visitor and the current winner update in real time as traffic flows, per variant and per cohort. No waiting for the weekly export.
Promote a winner, pause a variant, adjust a guardrail or push more traffic to what is working, in a click. You stay in control while the engine does the work.
See what your visitors want, approve what goes live, and watch it convert in real time. Farcasts runs the experiments and the personalisation. The dashboard keeps you in the driver’s seat.