Comparison

Farcasts vs Fibr AI

Fibr AI asks a marketer to pick the test, edit each variant in an editor and press publish. Farcasts picks, writes and finishes the test with its own agents, and you press approve.

Fibr AI and Farcasts both write page variants and send more traffic to the ones that win. Fibr AI's marketer edits and publishes each variant. Farcasts' agents write, refine and finish every variant on their own, and you approve the draft.
The Farcasts agent

Farcasts' agents do what your marketer does now

Fibr AI asks a marketer to pick a hypothesis, edit each variant in the editor and publish it. Farcasts' agents pick, write and finish the test themselves, and you approve the draft.

Farcasts writes the next test on its own

Fibr AI's Max promotes the winner, and Fibr AI's published workflow does not describe writing the next test. Farcasts' agents draft the next test from visitor behaviour, before anyone asks for them.

Farcasts also writes the ads

Fibr AI's Liv writes a page to match an ad you already run. Farcasts proposes the ad strategy, writes the ad itself, then writes the page to match that ad.

Experimentation is only half of the job. Farcasts also writes the ads, reports what each audience did after the click, and never asks anyone to open your code.

Agents that write the ads

Creative Studio drafts image and video ad concepts in your brand voice, and the agents criticise each other's drafts until one is worth showing you.

What the ad did after the click

Farcasts reads your Meta and Google ad accounts without changing anything, and reports what each audience did after the click.

Nobody opens your codebase

Farcasts' agents design new layouts, user journeys and whole pages, and put every one live on your domain. Your engineers never see a ticket for any of it.

Every answer about Fibr AI below comes from their own published material.

Farcasts compared with Fibr AI, dimension by dimension
DimensionFibr AIFarcasts
Who does the work per experimentFibr AIA marketer reads the ranked hypotheses, edits or approves each generated variant in Fibr AI's editor, and publishes it.2FarcastsFarcasts' agents take a test from proposal to finished edit and review each other's drafts. The only human time is your approval.
Variant generationFibr AIMax writes copy, image and layout variants, and a marketer edits them in a no code editor.2FarcastsFarcasts' agents write copy, imagery, layouts, whole page designs and new pages, every edit on brand, with nobody editing by hand.
After a winnerFibr AIMax promotes the winner and archives the weak variants. Fibr AI's published workflow does not describe writing the next test.2FarcastsFarcasts' agents draft the next test from visitor behaviour and show you the draft, so winning pages keep improving on their own.
Ad to page message matchFibr AILiv reads the campaigns in your Google, Meta, TikTok and LinkedIn accounts and writes a page to match an existing ad.4FarcastsFarcasts proposes the ad strategy, writes the ad, then writes the page for the ad a visitor actually clicked.
Install and reachFibr AIFibr AI's journey personalisation asks your team to connect the page URLs and deploy Fibr AI's SDK.5FarcastsFarcasts' agents build user journeys and new pages and put them live on your site without an engineering ticket.

Who does the work

Farcasts' agents run the test, you approve it

Fibr AI's Max crawls the page, ranks hypotheses by projected lift, and writes copy, image and layout variants. A marketer then reads that list, edits each variant in Fibr AI's editor and publishes it. Farcasts' agents pick the test, write every variant, and criticise each other's drafts, so the draft that reaches you is the strongest version, not the first attempt. You approve, and that is your whole job.2

After a winner

Winning pages keep improving on their own

Fibr AI's Max watches the results after a marketer publishes, promotes the winner and archives the weak variants. Fibr AI's published workflow stops there and does not describe writing the next test. Farcasts' agents draft the next test from visitor behaviour and show you the draft. Your pages keep getting better while your team works on something else.2

User journeys

User journeys ship without your engineers

Fibr AI's journey personalisation asks your team to connect the page URLs, review the changes page by page, and deploy Fibr AI's SDK. Farcasts' agents design the user journey, refine it among themselves, and put it live on your domain. Nobody on your team connects URLs, deploys anything or files an engineering ticket. You approve the finished user journey and visitors start seeing it.5

Farcasts and Fibr AI both do the things below.

Fibr AI writes copy, image and layout variants of a live page. Farcasts writes those variants too.2

Fibr AI moves more traffic to the variants that win. Farcasts does too.3

Fibr AI measures each test against a holdout. Farcasts does too.3

What changes when you run Farcasts.

Questions people ask.

Fibr AI asks a marketer to pick a hypothesis, edit each variant in the editor and publish it. Farcasts' agents pick the test, write every variant and refine each other's drafts before you see one. You comment on the finished draft and approve it. Farcasts also proposes the ad strategy and writes the ad creative, then writes the page to match the ad.

Fibr AI's journey personalisation asks your team to connect the page URLs, review the changes and deploy Fibr AI's SDK. Farcasts' agents design and refine the user journey, then put it live on your site. Your team approves the finished user journey and does nothing else.

Fibr AI's Liv reads the campaigns in your ad accounts and writes a page to match an ad you already run. Farcasts proposes the ad strategy, writes and criticises the ad creative itself, then writes the page for the ad, audience and keyword a visitor clicked.

Fibr AI publishes no price. Fibr AI's pricing page sends Starter and Enterprise buyers to a demo or a sales form. Farcasts prices each site case by case, and your first step is a four week pilot on a fixed scope.

Farcasts holds back a fixed share of your visitors from day one, and the held back visitors always see your original website. The lift Farcasts reports is the extra conversions the new version produced compared with the held back visitors.

Try it on your own site.

The pilot runs four weeks on a fixed scope. Farcasts sets everything up, the agents propose the work, and you approve it. A holdout runs from the first day, so you can see what the four weeks were worth.
The Farcasts agent